The brewery, which is led in its fourth generation by managing partner Carl Glauner together with his managing director Markus Schlör, is located in the homonymous town in the Black Forest and sold last year 207,000 hl of beer (+5.0%). Last but not least there is Alpirsbacher Klosterbräu. Many people assumed at that time – also it was not confirmed – that Rothaus initiated the claim against Bauhöfer. In June 2017 the court ruled that the brewery is correct because Renchen-Ulm is l is indeed not located in the heart of the Black Forest (like Rothaus) but still within its boundaries. The agency said the Bauhöfer beer was misleading the consumer because the brewery is located in the Upper Rhine Valley, which is not part of the Black Forest. The German Agency to Combat Unfair Competition (Wettbewerbszentrale) brought the product to court not because of the similarity of both products but because of its origin. The label of the dry hopped lager, which was presented to the public in September 2016 half a year after the Rothaus’ beer, shows also a girl in the traditional Black Forest costume. The brewery sells a look-alike product of Rothaus’ 2016 jubilee beer Schwarzwald Maidle called Schwarzwaldmarie. In 2013 Waldhaus was awarded a national honorary award by the German Agricultural Society (DLG) and the title Brewery of the Year (together with several other breweries like Maxlrainer, Distelhäuser, Schmucker).Īnother local competitor is Familienbrauerei Bauhöfer from Renchen-Ulm, on the western boundaries of the Black Forest. Still, nearly 50% of all sales are achieved with Diplom Pils, a product which has gained several titles and awards including World’s Best German-Style Pale Lager 2016 in UK’s World Beer Award, a Gold Award 2017 in the Brussels’ Monde Selection and a Silver Medal in the World Beer Cup 20. The active owner of the brewery, Dieter Schmid, has repositioned his brewery in the last years to become one of the leading craft beer breweries in Germany. Waldhaus sold last year 93,000 hl (+9.4%) of beer and had a turnover of €11.4 million (+11.8%). The private-owned brewery achieved in 2017 its eleventh all-time production record in a row. Privatbrauerei Waldhaus does not only share a similar name but is also located only 20 kilometers south of Rothaus. Rothaus, which had for many years been able to take a unique profit from the positive image of the Black Forest region, sees more and more neighboring private breweries copying the strategy and eating into the sales of the state-owned brewery. However, market observers see a more fundamental problem of the brewery. He expressed his hope that better weather and the FIFA World Cup in Russia is going to reverse the negative trend this year. When presenting the company’s annual results on Monday, Rothaus CEO Christian Rasch blamed the bad weather for the weak performance last year. ![]() Despite declining sales, the state of Baden-Württemberg owning 100% of the shares of Rothaus, still receives double-digit million dividends every year resulting from profits in the same amount. The brewery, which stopped releasing official figures for volume sales and profit a few years ago, is said to have achieved last year sales of about 700,000 hl with 246 people last year. Earnings before interest, taxes, depreciation and amortization (EBITDA) amounted to €28.5 million, €1.3 million less (-4.4%) than the year before. ![]() In 2017, Rothaus reported sales of only €74.8 million after €75.6 million the year before (-1.1%). Badische Staatsbrauerei Rothaus, which was one of Germany's fastest growing breweries at the turn of the century and achieved its sales peak in 2008 with 941,000 hl, suffered last year again from declining sales.
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